Since the beginning of Feburary, I have been commissioned to design the logo for a restaurant opening in Haddington, Edinburgh, called DaisyBlue.
The logo design has undergone multiple transformations based on my clients vision.
The general briefing for the logo design, was to find a font style close to a "hand written" form and a unique illustration that defines the restaurant theme or ties in closely with the name.
The design below is the original design I made for him. The font closely resembles his hand writing and the daisy and positioning of each letter was chosen through phone communication.
After discussing business cards and menu designs. I felt he needed to see an option on a different background. We previously spoke of only introducing blue and white as the colour scheme up to this point.
The design below is the original design I made for him. The font closely resembles his hand writing and the daisy and positioning of each letter was chosen through phone communication.
After discussing business cards and menu designs. I felt he needed to see an option on a different background. We previously spoke of only introducing blue and white as the colour scheme up to this point.
The logo went under transformation once again. Yellow was introduced and a gradient added to the blue base.
To add an extra element to the logo, he wanted it to be embosed to make it stand out.
